Works Cited
Abing, Crystal. “Coronavirus Campaigns: How Advertisers Positioned Products During the Pandemic.” Crystal Copywrites, 4 May 2020, http://www.crystalabing.com/2020/05/04/coronavirus-campaigns-advertising/.
Chun, Wendy Hui Kyong. Updating to Remain the Same: Habitual New Media. The MIT Press. 2016.
Clement, J. “Most Popular Social Networks Worldwide as of October 2020, Ranked by Number of Active Users.” Statista, 29 Oct. 2020, http://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/.
Constine, Josh. “Instagram Lets You Post Up to 10 Photos or Videos as 1 Swipeable Carousel.” TechCrunch, 22 Feb. 2017, http://www.techcrunch.com/2017/02/22/instagram-carousels/.
Cooper, Paige. “How the Instagram Algorithm Works in 2020 (And How to Work With It).” Hootsuite, 20 April 2020, http://www.blog.hootsuite.com/instagram-algorithm/.
Droesch, Blake. “Sales from Products Sold via Social Networks will Reach $23.3 Billion in 2020.” Business Insider, 17 July 2020, http://www.businessinsider.com/social-commerce-growth-slows-but-long-term-outlook-remains-promising-2020-7.
Edwards, Dustin and Bridget Gelms. “The Rhetorics of Platforms: Definitions, Approaches, Futures.” A Journal of Rhetoric in Society, vol. 6, no. 3, 2018, pp. 1-10.
Fry, Richard. “Millennials Overtake Baby Boomers as America’s Largest Generation.” Pew Research Center, 28 April 2020, http://www.pewresearch.org/fact-tank/2020/04/28/millennials-overtake-baby-boomers-as-americas-largest-generation/.
Guttman, A. “Social Network Advertising Revenue in the United States in 2019, by Company.” Statista, 13 March 2020, http://www.statista.com/statistics/1103339/social-media-ad-revenue-platform/.
Instagram. “About Instagram Ads.” Instagram Help Center. http://www.help.instagram.com/478880589321969/. Accessed 9 Sept. 2020.
Instagram. “How Instagram’s Feed Works.” Instagram Help Center. http://www.help.instagram.com/1617763228546325/. Accessed 9 Sept. 2020.
Instagram Business. “Build Your Business on Instagram.” Instagram Business. http://www.business.instagram.com/advertising/. Accessed 9 Sept. 2020.
Liu-Thompkins, Yuping. “A Decade of Online Advertising Research: What We Learned and What We Need to Know.” Journal of Advertising, vol. 48, no. 1, Jan. 2019, pp. 1–13. EBSCOhost, doi:10.1080/00913367.2018.1556138.
Madrigal, Alexis C. “’Link in Bio’ Keeps Instagram Nice.” The Atlantic. 23 May 2017. http://www.theatlantic.com/technology/archive/2017/08/link-in-bio/537624/.
Majeed, Salman, et al. “Want to Make Me Emotional? The Influence of Emotional Advertisements on Women’s Consumption Behavior.” Frontiers of Business Research in China, vol. 11, no. 1, 2017, pp. 1–25. SpringerOpen, http://www.doi.org/10.1186/s11782-017-0016-4.
MarketLine. “MarketLine Industry Profile: Advertising in United States.” Advertising Industry Profile: United States, Apr. 2020, pp. 1–52.
Meyer, Robinson. “I Like Instagram.” The Atlantic. 17 July 2015. http://www.theatlantic.com/technology/archive/2015/07/i-like-instagram/398834/.
Mosseri, Adam. “Introducing Reels and Shop Tabs.” Instagram, 12 Nov. 2020, http://www.about.instagram.com/blog/announcements/introducing-reels-and-shop-tabs/.
The Social Dilemma. Directed by Jeff Orlowski, performances by Skyler Gisondo, Kara Hayward, Vincent Kartheiser, Netflix, 2020. http://www.netflix.com/title/81254224.
Sugarman, Joseph. The Adweek Copywriting Handbook. John Wiley & Sons, 2007.
Tortorici, Dayna. “Infinite Scroll: Life Under Instagram.” The Guardian, 31 Jan. 2020, http://www.theguardian.com/technology/2020/jan/31/infinite-scroll-life-under-instagram.
Vogels, Emily A. “Millennials Stand Out for Their Technology Use, but Older Generations Also Embrace Digital Life.” Pew Research Center, 9 Sept. 2019, http://www.pewresearch.org/fact-tank/2019/09/09/us-generations-technology-use/.
Voorveld, Hilde A. M., et al. “Engagement with Social Media and Social Media Advertising: The Differentiating Role of Platform Type.” Journal of Advertising, vol. 47, no. 1, Jan. 2018, pp. 38–54. EBSCOhost, doi:10.1080/00913367.2017.1405754.
Zenith. “Social media overtakes print to become the third-largest advertising channel.” Publis Media, 7 Oct. 2019, http://www.zenithmedia.com/social-media-overtakes-print-to-become-the-third-largest-advertising-channel/.
Zhang, Jing, and En Mao. “From Online Motivations to Ad Clicks and to Behavioral Intentions: An Empirical Study of Consumer Response to Social Media Advertising.” Psychology & Marketing, vol. 33, no. 3, March 2016, pp. 155–164. Wiley Periodicals Inc., doi: 10.1002/mar.20862.
Zulkifly, Hani Zulaikha and Norsham Firdaus. “Persuasion and the Online Consumers: Investigating Copywriting Strategies in Native Advertisements.” International Journal of Social Science and Humanity, Vol. 4, No. 6, November 2014, pp 430-434. IJSSH, doi: 10.7763/IJSSH.2014.V4.393.
